PRIVACY POLICY

Last Updated: April 02, 2026

Drojas Soluciones – Marketing Digital ("Company", "we", "us", "our") is a digital marketing agency headquartered in Buenos Aires, Argentina, specializing in the management, optimization, and automation of Google Ads campaigns for business clients across various industries.

This Privacy Policy describes how we collect, use, store, and protect information in connection with:

• Our company website: www.drojas-soluciones.com.ar

• Our internal campaign management platform, which integrates the Google Ads API

• Our professional services provided to advertising clients

1. Scope of This Policy

This policy applies to:

• Visitors and users of our website

• Existing and prospective clients engaging with our services

• Authorized users of our internal campaign management system

It does not apply to the internal data processing of our clients' end-user data, which is governed by separate agreements with each client.

2. Google Ads API Usage

Our company uses the Google Ads API under an authorized developer token to operate an internal campaign management system. This system is used exclusively for legitimate professional purposes, including:

• Automated retrieval of campaign, ad group, keyword, and conversion performance data

• Monitoring of impressions, clicks, cost, conversions, and ROAS across multiple managed accounts

• Execution of management actions including bid adjustments, budget updates, and pausing of underperforming campaigns or ad groups

• Rule-based optimization workflows applied to active client accounts

• Centralized reporting dashboards for the internal marketing team

Access Conditions:

• All Google Ads accounts accessed via the API are managed under our Manager Account (MCC ID: 658-463-6086)

• All access is explicitly authorized by the respective account owners

• No Google Ads data is shared, sold, or exposed to unauthorized third parties

• Data is used exclusively for campaign management, reporting, and optimization purposes

• Our use of the Google Ads API complies with the Google Ads API Terms of Service

3. Information We Collect

3.1 Information Provided by Clients and Website Users:

• Full name and contact information (email, phone number)

• Company name and business details

• Billing and invoicing information

• Google Ads account identifiers and access credentials (for managed accounts only)

3.2 Information Collected Automatically:

• IP address and approximate geographic location

• Browser type, operating system, and device information

• Pages visited and time spent on our website

• Referral sources and session behavior

3.3 Google Ads API Data:

• Campaign performance metrics (impressions, clicks, cost, conversions, ROAS)

• Account structure and configuration data

• Keyword and ad group performance data

• Search term reports and audience data, as permitted by Google Ads API policies

4. How We Use the Information

We use the information collected for the following purposes:

• To provide, manage, and optimize Google Ads campaign management services for our clients

• To operate automated data pipelines and performance monitoring workflows via the Google Ads API

• To generate internal reports and dashboards for the marketing team

• To execute rule-based optimization actions (bid adjustments, budget changes, pausing campaigns) based on performance data

• To communicate with clients regarding campaign performance, billing, and service updates

• To comply with legal obligations and Google Ads API Terms of Service

• To improve the performance and functionality of our internal systems

5. Data Sharing and Third-Party Disclosure

We do not sell, rent, or share personal data with third parties for commercial purposes. We may share data only with:

• Google LLC – for the operation of Google Ads API integrations and Google Analytics

• Authorized internal team members who require access to fulfill their professional responsibilities

• Service providers operating under confidentiality agreements and used exclusively to support our operations (e.g., cloud hosting, analytics)

All third-party providers are contractually bound to process data only as instructed and in compliance with applicable data protection laws.

6. Google Ads API Data – Specific Restrictions

In compliance with the Google Ads API Terms of Service, we commit to the following:

• Google Ads API data is accessed solely for the purpose of managing, monitoring, and optimizing advertising campaigns on behalf of authorized clients

• No Google Ads data is transferred, sold, or made accessible to unauthorized parties under any circumstances

• API access credentials and developer tokens are stored securely and are not shared externally

• Our system does not use Google Ads data for purposes unrelated to campaign management or reporting

• We maintain audit logs of all API interactions for compliance and security purposes

7. Cookies and Tracking Technologies

Our website uses cookies and similar technologies to:

• Maintain session functionality and user preferences

• Analyze website traffic and user behavior (via Google Analytics)

• Support advertising measurement and campaign attribution

Users may disable cookies through their browser settings. Disabling cookies may affect certain website functionalities.

8. Data Retention

We retain personal data only for as long as necessary to fulfill the purposes described in this policy, or as required by applicable law:

• Client campaign data: retained for the duration of the service relationship and up to 3 years thereafter for audit purposes

• Website analytics data: retained for up to 26 months

• API interaction logs: retained for up to 12 months for security and compliance review

9. Data Security

We implement appropriate technical and organizational measures to protect personal data against unauthorized access, loss, alteration, or disclosure. These measures include:

• Encrypted storage of API credentials and access tokens

• Role-based access controls limiting system access to authorized personnel

• Regular security reviews of API integrations and internal systems

• Use of secure HTTPS connections for all data transmissions

10. Children's Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal data from minors. If we become aware that personal data from a minor has been collected without appropriate consent, we will promptly delete it.

11. User Rights

Subject to applicable law, users and clients may request:

• Access to personal data we hold about them

• Correction of inaccurate or incomplete data

• Deletion of personal data, subject to legal retention obligations

• Restriction of processing in certain circumstances

• Data portability where technically feasible

To exercise these rights, please contact us at the details provided in Section 13.

12. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, applicable law, or the Google Ads API Terms of Service. The current version will always be published on our website at drojas-soluciones.com.ar.

13. Contact Information

Drojas Soluciones – Marketing Digital Buenos Aires, Argentina Website: www.drojas-soluciones.com.ar Email: jesus@drojas-soluciones.com.ar

This Privacy Policy is compliant with Google Ads API Terms of Service and applicable data protection regulations.